Alphas
About the Job
Male and female talent who are and appear to be mid twenties ● Effortlessly embedded in streetwear and hoops culture — not performing it, living it ● The kind of kids who don't need to try to look cool and would be annoyed if you suggested they were trying ● Diverse across race, gender, body type, style — the crew should feel like a real crew not a mood board ● No models. No influencers doing a brand deal face. Real kids with real energy
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